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SEM Training & Consultancy

Our founder was instrumental in setting up and molding the Google Adwords Professional Exam and its delivery to agencies in Northern Europe. At The-Media-Image we can tailor make bespoke in-house Search Engine Marketing (SEM) training courses that will allow your organisation, large or small, to harness the power of SEM and keep the costs to a minimal as you become empowered to run complex search marketing campaigns in-house. This e-mail address is being protected from spam bots, you need JavaScript enabled to view it This e-mail address is being protected from spam bots, you need JavaScript enabled to view it for more details.

 

Becoming a Qualified Individual in the Google Advertising Professionals program can help you manage your clients' accounts more effectively, and attract more business to you.  Taking the Google Advertising Professional Exam is part of becoming qualified, so we want to give you this prime opportunity to train yourself in Google Advertising.

 

The-Media-Image’s bespoke, intensive hands-on training program is aimed at getting candidates up to speed and fully versed in Search Marketing, leaving them well-equipped to take the Google Advertising Professional Exam. The event will include an in depth overview of the Google Advertising Professional Learning Centre. 

 

Agenda

  • Overview of Search Marketing
  • Market Analysis
  • Systems/UI Walkthrough
  • Account Structure and Terminology

 

 

  • Google Advertising Professional Seminar
  • Setting up basic keyword campaigns

 

  • Site targeting
  • Content best practice
  • Google Local ads
  • Mobile ads
  • Use of tools
  • Click-to-call
  • Video ads
  • Reporting
  • Optimisation of campaigns
  • Adwords Editor in action
 

For this event to be a success, it is essential that candidates review the material in the learning centre before attending the seminar.  There is approximately 8 hours of material to go through.

http://www.google.com/adwords/learningcenter/

 

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or call us today on +27 0726235193 to find out how together, we can grow your business.